And what you can take away from them — In everyday life, I often come across people who, after finding out I’m transgender, become curious about it all. “What’s it like?” “Does it feel weird?” I’ve been medically transitioning for five years. After several assessments over four years by different doctors, I was finally approved for HRT (Hormone Replacement…

And what to do about them — Content marketing is another one of those marketing iceberg sub-disciplines strongly related to SEO. When you start getting into it, sometimes it can feel like all of a sudden, there’s a whole lot more underneath the surface. Which, to be honest with you, is totally accurate. You might think, content…

Advice from ancient Greece that still applies today. — Socrates was a prominent philosopher in ancient Greece circa 470–399 BCE. In all honesty, I hadn’t really thought about him much until I played the game Assassin’s Creed: Odyssey, in which he is a leading character. …

From cheese-lover to carrot cruncher — There I was, lying in my hospital bed with blood circulation wraps on my feet, each alternating their turn to inflate every few seconds—Cshhh, fffff, Cshhhh, ffffff. It was maddening. To try distracting myself from the noise, I popped open Netflix and put on the documentary ‘Cowspiracy’. …

And strategies for building your own network. — A little while back, I decided to quit my full-time job to focus on freelance writing and my Ph.D. One of the things that I quickly discovered was how lonely both of those things could be, especially freelancing. At a standard 9–5, even a writing one, you have people to…

Here’s what I learned by BuJo-ing in 2020. — “The best time to start was yesterday. The second best time is now.” Unknown The above quote doesn’t appear to have a source, but it does appear to be a revised version of the phrase attributed to ‘Chinese proverb’, “the best time to plant a tree was 20 years ago…

What it is and what you can do about it. — Sometimes, you get a notification from your bank in the middle of the month about your balance. Damn, overspent again; I don’t even know where the money goes. It just disappears. You check your statement, and it’s full of $4.99’s here and $9.99’s there. It doesn’t seem like much, right? …

If you’re getting into content marketing, listen up — Let’s start this off with a quick list of what content marketing is, and is not — just so we’re on the same page. If you’re a business selling a product or service, content marketing is: Educational in nature Answers questions people are asking in your industry About your audience…